Written by on Jun 6, 2012. Posted in Incentive News

Dallas TV reboot awaits local council decision on filming incentives

A filming incentive decision from a local authority in Dallas could have an impact on whether the rebooted Dallas TV show will stay in the Texan city. Production company Warner Horizon is looking for location filming incentives worth USD1.2 million over a potential six-season run.

The company was paid around USD285,000 in incentives by the city to shoot the pilot and first season in Dallas last year, which included the cost of upgrading local production facilities. Under the new contract the city would be paying USD200,000 for each ten-episode season, the Dallas News reports.

It’s a deal that the Dallas City Council’s Economic Development Committee is under pressure to accept to stop the show relocating if it gets picked up for a continued run.

This is a cheap deal for the city, frankly. There are other forms of marketing that cost far more than that, that aren’t nearly as effective.

Janis Burklund, Dallas Film Commission

Janis Burklund is Director of the Dallas Film Commission and spoke to the outlet: “I didn’t want to bring [the deal] back to council repeatedly and it feels like [the show] has every shot to go for years. This is a good deal for the city, absolutely. This is a cheap deal for the city, frankly. There are other forms of marketing that cost far more than that, that aren’t nearly as effective.”

The Dallas production team is estimated to have spent nearly USD13 million locally filming the first season and created around 300 jobs. Fears about the rebooted show shifting to somewhere like Los Angeles are genuine concerns as this is what happened after its original first season back in the 1970s.