AICP unveils digital production guidelines
A series of guidelines for best practice in digital production has been unveiled by the Association of Independent Commercial Producers (AICP). They’ll apply to content including animation, design and visual effects.
The guidelines outline best practices throughout the production process and tackle subjects like intellectual property ownership, how to resolve grievances and addressing the “appropriation of creative contribution”.
We hope that all companies that produce content digitally - as well as their clients - will use this document to shape expectations.
Matt Miller, AICP
Matt Miller is President and Chief Executive Officer of the AICP: “These guidelines help to establish a roadmap for good business practices. We hope that all companies that produce content digitally - as well as their clients - will use this document to shape expectations.
“This new resource creates a framework for discussing business terms, and through constant use, will become the industry standard.”
A committee of industry experts from companies including theSTUDIO, Rhythm + Hues and B-Reel consulted to form the new guidelines.
To see the guidelines in full click here.
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