Written by Tom Deehan on Jun 7, 2018. Posted in Awards and Festivals / General Interest

The Location Guide to have largest presence ever at Cannes Lions 2018

The Location Guide will have its largest ever presence at the Cannes Lions Festival this year, featuring the team behind makers magazine and FOCUS, in addition to hosting The Location Beach Lounge and Cannes Soirée events at le Rado Plage.

For the first time ever, attendees will have a chance to get their hands on makers – the only magazine to offer a true convergence of the feature film, television and commercial production industries. Copies of makers will be available at all major hotels throughout Cannes.

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Clara Le, The Location Guide’s Commercial Director says: “we are incredibly excited to bring all the different facets of The Location Guide brand to this year’s Cannes Lions. The event has always been a crucial opportunity for us to meet with new and existing clients, and now we have more to offer them than ever before.”

The Location Beach Lounge offers the perfect space for meeting our partners or the TLG team by the beach and over a cold glass of rosé. The Lounge will be open from June 18th – 22nd, 10am to 5pm.

The Beach Lounge will also be hosting Cannes Detox Yoga every day from 9am to 10am, presented by German Wahsinn and Hesse Studios.

This year’s Beach Lounge will be held in partnership with Family Film, TAPROD, Dreamaker Productions, Made in Lisbon, 360FX, Nouri Films, Antonella Perillo Agency and APCP.

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The Cannes Soirée is one of the major fringe events of the Cannes Lions Festival – bringing together production professionals from around the world for an informal drinks reception and fantastic networking opportunities.

The Cannes Soirée will be held at le Rado Plage, Wednesday June 20th from 6:30pm to 9:30pm, in partnership with Production Service Network, the Advertising Producers Association and FOCUS.

The Location Guide will also be organising a key discussion for the advertising industry entitled Reprogramming the Sex Code. The talk, in association with FairFX, Story: We Produce and Women in Advertising, will delve into the recent #MeToo and Time’s Up movements and present a new code of conduct that companies can abide by to prevent further abuses of power.

Reprogramming the Sex Code will be held Thursday 21st June at the 1.34 Casino Rooftop from 10:30am to 12:30am. To RSVP for the discussion, click here.

During this year’s Cannes Lions, The Location Guide will be represented by Jean-Frederic Garcia (Publishing Director), Clara Le (Commercial Director), Chloe Lai (Research and Development Director), Anthony Wildman and Rodrigo Carrasco (International Sales Consultants).

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