Written by Shona Smith on Aug 5, 2019. Posted in On Location

Samsung converts Kiev convention centre into upmarket Art Gallery

Samsung’s Galleried sees priceless works of art vanishing from their frames in an upmarket art gallery, to the bemusement and shock of patrons and workers.

Created by Adam&Eve DDB, and shot by Independent Film’s Gary Freedman the sixty second spot showcases Samsung’s Frame TV which allows customers to show art when the TV is not in use.

Shot in Kiev, Ukraine at Ukrainian House, the production converted the space into an upscale art museum. The five-storey building is a venure for exhibitions, trade fairs and conferences in the heart of Kiev. Ukraine’s Radioaktive Film serviced the production in Kiev.

While advertising productions do not have access to a rebate in Ukraine, the low cost of production and skilled crews make it a hot spot for commercial productions.

Credits

Samsung - Galleried

Agency/ Client - Adam&EveDDB

Executive Creative Director - Nat Potter

Creatives - Brad Wolfe & Daniel Bailey

Agency Producer - Jess Middleton

Production Company - Independent films

Director - Gary Freedman

Producer - Chris McBride

Executive Producer - Jani Guest

Director of Photography - Franz Lustig

Service Production - Radioaktive film

Service Producer - Kate Galytska