Samsung converts Kiev convention centre into upmarket Art Gallery
Samsung’s Galleried sees priceless works of art vanishing from their frames in an upmarket art gallery, to the bemusement and shock of patrons and workers.
Created by Adam&Eve DDB, and shot by Independent Film’s Gary Freedman the sixty second spot showcases Samsung’s Frame TV which allows customers to show art when the TV is not in use.
Shot in Kiev, Ukraine at Ukrainian House, the production converted the space into an upscale art museum. The five-storey building is a venure for exhibitions, trade fairs and conferences in the heart of Kiev. Ukraine’s Radioaktive Film serviced the production in Kiev.
While advertising productions do not have access to a rebate in Ukraine, the low cost of production and skilled crews make it a hot spot for commercial productions.
Samsung - Galleried
Agency/ Client - Adam&EveDDB
Executive Creative Director - Nat Potter
Creatives - Brad Wolfe & Daniel Bailey
Agency Producer - Jess Middleton
Production Company - Independent films
Director - Gary Freedman
Producer - Chris McBride
Executive Producer - Jani Guest
Director of Photography - Franz Lustig
Service Production - Radioaktive film
Service Producer - Kate Galytska
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