Written by Kianna Best on Dec 4, 2024. Posted in General Interest

Advertorial: Film Madrid-Positioning the Region of Madrid as a Global Film Set

The Region of Madrid has emerged as one of the most attractive destinations for audiovisual productions, thanks to its rich cultural, historical, and scenic diversity, along with its thriving network of industry professionals and companies. Film Madrid, the regional Film Commission, leads this international projection, supported by outstanding global connectivity, with one of Europe’s busiest airports and an efficient transport network. The region also stands out for its safety, respect for fundamental rights, and commitment to inclusivity, fostering a welcoming environment for minority communities.

Redistributing Audiovisual Opportunities: Film Madrid’s Mission

Beyond promoting iconic locations, Film Madrid aims to spread the benefits of audiovisual activity across the entire region. Each project represents an opportunity to stimulate local economies, create jobs, and boost tourism, benefiting municipalities of all sizes.

Las Rozas and Alcalá de Henares: Success Stories

Las Rozas, in partnership with Film Madrid, is developing a dedicated filming regulation designed to streamline permitting processes and establish a clear, secure framework for productions. With its strategic location, excellent connectivity, and diverse settings, Las Rozas is paving the way for sustainable growth in the sector.

Meanwhile, Alcalá de Henares, a UNESCO World Heritage Site, has combined its historical legacy with proactive policies, making it a leading destination for productions. Its iconic streets and architecture have been featured in numerous national and international projects.

The Future of Audiovisuals in Madrid

The collaboration between Film Madrid and local municipalities demonstrates how the audiovisual sector can drive economies, create jobs, and transform communities. The regional government is developing a strategic audiovisual plan to position this sector, recognised for its economic potential, as a cornerstone for growth. This initiative aims to consolidate the Region of Madrid as a national and international leader in the industry.

Learn more at www.madrid.org/filmmadrid.