Written by Tom Deehan on Jun 14, 2016. Posted in General Interest

Cannes Soiree Partner 2016: Advertising Producers Association

The Advertising Producers Association (APA) returns this year as a sponsor for The Location Guide’s Cannes Soiree at the Cannes Lions Festival. The APA has created an infrastructure to fully support Producers, Production Companies and VFX Companies working within the commercials industry.

Thanks to the work of the APA, professionals working in advertising now have a platform through which to establish industry practicing standards and form partnerships with companies all around the world.

Steve Davies, Chief Executive of the APA explains: “The Location Guide drinks are one of the highlights of the Cannes fringe, bringing together the people who actually make the great ads, in one small corner of Cannes not yet overtaken by a Californian internet company.”

APA’s presence at the Cannes Soiree is a key component for advertising professionals looking to network at the event.

For more information on the APA, click here.