Entertainment is evolving. Audiences are stepping in closer and visuals are expanding into larger, increasingly ambitious spaces. VFX houses have taken note. Framestore, Cinesite and Dneg have expanded their inhouse expertise to deliver immersive experiences that blur disciplines, technologies and storytelling.
Principal photography began in New York in May, before relocating to Morocco. This is the first instance that the action franchise has chosen a filming destination outside Europe and North America.
Since 1980 I have had a strong affinity with Egypt, producing a wide variety of commercials, films, programmes and documentaries.
In an effort to capitalise on its now booming film industry, the Marrakech region has opened its own dedicated film commission. Designed to oversee productions that film on location in the Moroccan city, the commission will be headed by a vote committee of 13 members, chosen from various sectors of the production industry.
Tom Hanks’ latest film, A Hologram for the King was shot on location in Morocco to recreate Saudi Arabia. Based on David Eggers’ novel of the same name, the film depicts unsuccessful businessman Alan Clay who travels to Saudi Arabia in an attempt to sell holographic conference technology to the King.