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Irene Paris films Christmas spot in Iceland for supermarket E.Leclerc
Irene Paris filmed on location in Iceland for a Christmas-themed spot for French supermarket chain E.Leclerc. The commercial showcases the ease of price comparison technology against the backdrop of a frozen Alps landscape. “The location is the glacier Langjokull, about…
Frozen Frames: The Perils and Beauty of Filming in Iceland’s Arctic Chill
Whilst snowy scenes create the most awe worthy shots for on screen productions, the experiences behind the camera are not always the most idyllic. The Location Guide spoke with Glassriver producer Arnbjörg Hafliðadóttir to discuss the process behind shooting in…
Alfred P. Sloan Foundation and Sundance Institute Award announce recipients for Science-in-Film Initiative and Artist Grants
Yesterday at the 2025 Sundance Film Festival, the nonprofit Sundance Institute, in partnership with the Alfred P. Sloan Foundation, presented the juried Feature Film Prize to Cristina Costantini for her work on SALLY. Three artist grants designed to support projects…
Denmark to launch new foreign filming incentive
Denmark is catching up to its Nordic counterparts with the announcement of their foreign filming incentive on the horizon. The upcoming rebate program set to kick off in 2026 will provide an annual pot of USD 17.5 million, twice the…
Iceland: Portal to Another World (COlabs x Pegasus Pictures FAM tour2024)
No sooner had we touched down at Keflavik Airport, had we found ourselves ready for another takeoff - this time aboard an all-terrain 4x4 with so much vertical lift it required a running start to ascend. Our mission? A scouting…
11th annual LMGI Awards winners announced
This year’s LMGI Awards saw Oppenheimer and Mission Impossible: Dead Reckoning-Part 1, take home the Motion Picture Award on Saturday 24 August. For their 11th annual awards ceremony, the organsiation celebrated a number of winners including Fallout, Fargo and Ripley…
LMGI Awards announce 2024 nominees
The nominees for the 11th annual LMGI Awards have been announced. Across seven categories, projects from Netflix, A24, HBO Max, Apple TV+ and more have been honoured including projects such as Baby Reindeer, Palm Royale, and Killers of the Flower…
Cannes Lions 2024 winners announced
That’s a wrap on Cannes Lions 2024. Coming to a close on Friday 21 June, the international festival of creativity announced their final winners amongst the film, titanium, glass and Social Development Goals. This year’s Cannes Lions saw some history…
Advertorial: Hero Productions
Hero Productions is your premier partner for film, television, and commercial production services in the stunning landscapes of Iceland. With a reputation built on reliability, creativity, and unmatched local knowledge, Hero Productions is dedicated to turning your vision into a…
ADVERTORIAL: Truenorth
Founded in 2003, Truenorth has established itself as the leading production service company in Europe. Our experienced team provides the resources and services required to capture some of the world’s most dramatic and haunting landscapes. We are an extension of your team. Expert production knowledge and experience is…

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Iceland
Iceland’s easy accessibility, generous filming incentive has now increased from a rebate of 20% to 25%, making the country more affordable than ever. The country has become a favoured location for Game of Thrones and has also hosted Interstellar, Thor:…

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